Corey Holland

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Profile

Corey’s path to Merrill Lynch goes a long way to defining his values and the devotion he offers clients. Growing up in a family that struggled to survive financially, Corey saw “wealth” as an idea that existed only in the abstract, and that “money” often caused fear and sadness. Paying his way through college, Corey became the first in his family to graduate from a major university. Not surprisingly, he chose San Diego State University because it offered a Bachelor’s degree in Financial Services with a concentration in financial planning. Corey is one of a handful of advisors that holds that degree.

Today, Corey is celebrating his tenth year as a financial advisor and relationships with clients that extend to their friends and generations of their families. Clients include individuals and couples beginning to accumulate wealth, business owners and their employees, as well as those nearing retirement looking to satisfy their visions of rewarding lifestyles and legacies.

For Corey, building strong relationships with clients is critical before building integrated financial strategies on their behalf. Asking about their long-term plans, everyday concerns, and desire to be involved in frequent financial decisions, Corey can appreciate “where clients are coming from, what makes them tick, and where they want to go.”

Once a client’s goals are identified and prioritized, Corey develops a customized strategy designed to enhance both sides of their balance sheet – assets and liabilities. In fact, a key reason Corey joined Merrill Lynch was the ability to offer clients access to credit and lending through Bank of America, N.A. In addition, with tax efficiency always important to Corey and clients, he coordinates with their CPAs and attorneys on matters of wealth transfer and tax-minimization strategies.

Corey explains, “I’ve always had an eye for detail and making sure that distinct aspects of a client’s financial picture are never ignored. If I can reduce a client’s portfolio risk, improve their cash flow or use of credit, I’m doing my job.”

As a Senior Portfolio Advisor, Corey can help clients pursue their objectives by managing on a discretionary basis custom investment strategies, selecting from a wide range of Merrill Lynch model portfolios and third-party investment strategies.

While earning his degree in Financial Services, Corey was the President of San Diego State’s student body chapter for the Financial Planning Association and worked directly with the National Financial Planning Association. At that time, Corey also held an internship at MetLife in its Financial Planning Division working with holders of the CFP® certification.

*Certified Financial Planner Board of Standards Inc. owns the certification marks CERTIFIED FINANCIAL PLANNER™ and CFP® in the U.S.
 

Corey’s active outdoor lifestyle takes him backcountry snowboarding, to the golf course, and throughout Scottsdale on long walks with Ranger, his three year-old Boxer. Forever mindful of the value of sharing financial knowledge, Corey volunteers at local high schools teaching basic finance.

  • EDUCATION

    San Diego State University

Professional Staff

Supported by the global resources of Merrill, my team is comprised of talented and experienced individuals committed to building strong client relationships based on trust and personalized service.

Additional Resources

The following specialists do not make securities recommendations. Please contact your Merrill Lynch Wealth Management Advisor if you have questions about how a specialist might be able to assist you.

Manjinder Gill

Manjinder Gill

Wealth Management Banking Specialist

Benjamin Voelker

Benjamin Voelker

Trust Specialist

Ronald Valerio

Ronald Valerio

Wealth Management Lending Officer, NMLS #655436

Where do we begin? It starts with you.

At Merrill Lynch Wealth Management, your financial advisor focuses on the things you care about most- family, goals and priorities - even as they change over the years.

Understanding Your Life

Welcome

My mission is to understand you and your priorities. To take the time, to ask hard, smart questions and to listen carefully, then to understand, in great detail, exactly where your wealth stands today, and where you'd like it to be tomorrow. I help you design, implement and periodically monitor a customized wealth management strategy that helps you and your family pursue your personal financial goals while managing investment risk. My wealth management approach is about using wealth to help turn goals into reality.

Philosophy

It’s important to plan for your financial future, which means getting more than investment advice. I believe you may find value in a one-on-one relationship with someone dedicated to knowing who you are and what you want to accomplish. Someone who knows your kids’ names, how hard you worked to get where you are, how you define a successful life and how you view investing. My commitment is centered in helping clients achieve their goals by making their needs and wants a priority. My advice and strategies are guided by what’s important to you, and our success is defined by your satisfaction over time.

Approach

I believe an effective approach to wealth management requires working closely with you to help identify and define your goals.

My job is to first understand what matters most to you. We will work together to create a financial strategy that reflects your investment personality and is built around your life priorities.

My approach is to help you pursue your goals by providing customized service and strategies. Whether you are focused on building, preserving or transferring wealth we are committed to helping you address your financial objectives at every stage of your life.

Focus On High-Net-Worth Individuals and Business Owners

I'm fully versed in the many issues that affect wealth management. No matter what your short- and long-term goals may be, I'll begin by getting to know you as we explore the following seven priorities together:

  • Health: Managing healthcare expenses, now and in the future
  • Home: Upsizing, downsizing, remodeling or buying a vacation home
  • Family: Taking care of your family and other people in your life
  • Leisure: Spending your free time in meaningful ways
  • Giving: Volunteering, mentoring and giving to charities
  • Work: Working in retirement, selling or starting a business
  • Finance: Bringing it all together; defining your financial goals
We work closely with other professionals to help clients pursue their wealth management goals, drawing on the investment insights of Merrill and offering access to the banking convenience of Bank of America as we do so.

Your approach to investing

Drawing upon research in the field of behavioral finance, Merrill developed the Investment Personality Assessment to help us get to know you better as an investor and potentially help you refine your own investing preferences. By gaining a deeper understanding of how you think and feel about investing through this assessment, we can customize the financial strategy we develop together to help you pursue what matters most to you. Our Investment Personality Assessment is one of the ways to help us get to know you - to understand your goals and priorities. These questions will give you a sense of the full assessment and help us provide you with additional insights and resources.

Understanding your goals and priorities

Your life and goals change. We have tools to help you keep track of these changes so they can be reflected in your financial strategy.

Your Financial Strategy

We offer you access to the investing insights of Merrill, as well as banking, trust and fiduciary services from Bank of America to help you pursue your goals. We will work to help you stay on track, regardless of what the markets are doing.

FAMILY
FAMILY
Taking care of your family and other people in your life
  • Trust & Estate Services2
  • Education Funding Strategies1
  • Insurance3
HEALTH
HEALTH
Planning for healthcare expenses now and in the future
  • Long-term Care Insurance3
  • Health Savings Account2
  • Disability Insurance3
HOME
HOME
Upsizing, downsizing, remodeling or buying a vacation home
  • Home Loans2
  • Home Equity Lines of Credit2
  • Securities-Based Lending2
  • Credit Cards2
WORK
WORK
Working in retirement, selling or starting a business
  • Bank of America Business Banking2
  • Exchange Funds1
  • Concentrated Stock Management1
  • Succession Planning1
LEISURE
LEISURE
Spending your free time in meaningful ways
  • Credit Cards2
  • Securities-Based Lending2
  • Structured Lending2
GIVING
GIVING
Volunteering, mentoring others and giving to charities
  • Donor-Advised Funds2
  • Private Foundations2
  • Charitable Trusts2
FINANCE
FINANCE
Using your finances to bring it all together
  • Merrill Lynch Investment Accounts1
  • Investment Advisory Accounts1
  • Alternative Investments1
  • Exchange-Traded Funds1
  • Mutual Funds1
  • Closed-end Funds1
  • Fixed Income Products1
  • Options1
  • Annuities3
  • Impact Portfolios1
  • Market-Linked Investments1
  • Securities-Based Lending2
  • Margin1
  • Home Loans2
  • Bank of America Checking and Savings Accounts2
  • Credit Cards2
  • Online Account Access1,2

1Investment products are offered by Merrill Lynch, Pierce, Fenner & Smith Incorporated.
2Banking products are offered by Bank of America, N.A.
3Insurance and annuity products offered through Merrill Lynch Life Agency Inc.

Staying on Track

We understand that both your life and the financial markets can change over time. By periodically checking in to discuss changes in your life and revisiting your financial strategy, our goal is to help you stay on track to achieve what's most important to you.

Regular reviews to help you stay on track
Regular reviews to help you stay on track

We'll meet with you periodically to review your goals and the progress you’ve made toward reaching them. We'll also discuss any adjustments needed to your financial strategy to help you stay on course.

    Monitoring changes in your life and to your goals
    Monitoring changes in your life and to your goals

    Your life and goals change. We can help you keep track of these changes so they can be reflected in your financial strategy.

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    Access to what you need, when you need it

    MyMerrill is your online destination for access to your financial information, secure communications, and a robust offering of tools and capabilities

    Your advisor is a click away within our site or mobile apps

    You can manage account security with our customizable security capabilities such as touch ID, one time passcode, and other security features

    Access to your complete financial life is available with My Financial Picture, Merrill's asset aggregation tool

      *Peace of mind is an aspirational state of mind that clients hope to achieve. There are no guaranteed results following completion of the Goals-Based Wealth Management process because markets can fluctuate and investments can lose value. Merrill Lynch Wealth Management Advisors work with clients to help them understand how the goals based wealth management process can help to address their concerns, financial situation and priorities.

      Let’s Have a Conversation

      I believe it’s important that you seek the advice and guidance of an experienced Merrill Lynch Wealth Management Advisor who can thoughtfully analyze your situation, identify strategies that address your needs, and clearly communicate them to you. We want to work with you to develop your wealth management strategy for the future.

      Why Merrill Lynch?

      As Merrill Lynch Wealth Management Advisors, we will sort through the financial complexities of your life, helping you build a customized investment strategy to pursue your goals.


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      We put you first, every day.
      Learn more about the dedicated one-on-one relationship you can have with a Merrill Lynch Wealth Management Advisor.

      Personalized advice from a dedicated financial advisor.

      Getting to know you is our primary goal.

      A comprehensive approach, built around your life’s priorities.

      Drawing from our experience and the best thinking of Merrill, we will build a strategy that reflects your unique needs, priorities and financial situation.

      Adjusting your plan as your life and the markets change.

      We will work to help you stay on track, regardless of what the markets are doing.