Women’s superpower: Investing

Watch our experts share ways to tap into your ability to build a more secure financial future.

Watch now


Rich McHugh is a Senior Vice President, Private Wealth Advisor, and Portfolio Manager at Merrill Private Wealth Management. He works with leaders in business, members of accomplished families, and successful individuals. His mission is to help clients navigate the complexities of wealth through the advice and capabilities of Merrill Private Wealth Management's world class infrastructure. Rich and his team service a limited numbers of families to ensure highly personalized experiences. He places high emphasis on making the institution fit his clients and not vice versa.

Rich has extensive experience in traditional and alternative investments, portfolio management, short-term cash management, financing, and estate planning strategies.* He begins each relationship by gaining a thorough understanding of an individual or family’s background, financial picture, goals, and expectations. Helping to return time and giving financial confidence to clients is his greatest satisfaction.

Prior to joining Merrill, Rich worked at J.P. Morgan Private Bank in the Chicago, New York, and Seattle offices. His financial services career began in 2008. He earned a B.A. in Political Science and Government from Purdue University and a M.S. in Finance from DePaul University. He grew up in Chicago, IL and lives in Los Altos, CA. In his free time, he enjoys art, golf, skiing, and travel.

*Merrill, its affiliates, and financial advisors do not provide legal, tax, or accounting advice. You should consult your legal and/or tax advisors before making any financial decisions.

*Some or all alternative investments may not be in the best interests for certain investors. Certain alternative investments carry significant risk and are not subject to the same regulatory oversight as mutual funds and other traditional investments. For these reasons, access to alternative investments may be limited to investors who are designated as sophisticated, high-net-worth investors.

*Banking and Lending Services are through Bank of America, N.A.

*A Portfolio Manager can help clients pursue their objectives by managing on a discretionary basis his own Personalized or Defined Strategies, which may incorporate individual stocks and bonds, Merrill model portfolios, and third-party investment strategies.




    DePaul University


Professional Staff

Supported by the global resources of Merrill, my team is comprised of talented and experienced individuals committed to building strong client relationships based on trust and personalized service.

Additional Resources

The following specialists do not make securities recommendations. Please contact your Merrill Lynch Wealth Management Advisor if you have questions about how a specialist might be able to assist you.

Bryan Austin

Private Wealth Strategist


Bill Grey

Structured Credit Executive

Bank of America, N.A.

Where do we begin? It starts with you.

At Merrill Lynch Wealth Management, your financial advisor focuses on the things you care about most- family, goals and priorities - even as they change over the years.

Understanding Your Life


Your priorities are distinctly your own. If you are a senior executive, company founder, public or private company owner, or inheritor, your situation is unique. Your path to significant wealth may have been circuitous or straightforward. At some point, however, you likely recognized that the management of your wealth had become more time consuming and complex than you had originally anticipated.

We understand the intricacies of substantial wealth. We advise a select group of highly successful clients, supporting them in deploying, growing and transferring their wealth more effectively. We are focused on outcomes—quantitative and qualitative— and helping clients enact a more thoughtful, efficient and forward-thinking approach to their wealth.

Our Beliefs

We take tremendous satisfaction in being helpful in any way we can. Clients look to us for evenhanded guidance on matters large or small, business-oriented or personal. We recognize that wealth management encompasses far more than a balance sheet; it involves our clients’ passions, values, and vision. We look to help clients advance their intentions for their wealth—whether they want to sell their business, start a new one, structure their estate for future generations, finance a plane or yacht, or pursue another significant goal.

We fully invest in each relationship, attesting to our commitment to our clients and honoring the trust they have placed in us.

Our Suite of Offerings

We serve busy people who have many demands on their time. Mindful of this fact, we strive make their financial lives as convenient as possible. Clients delegate important matters to us because they know we will tackle issues and problems with relentless attention. Our background in investments, banking, family office services and business structuring has broadened the scope of our value proposition.

Here are some of the needs we are skilled in addressing:

  • Investment management. We are committed to helping you achieve financial outcomes that are aligned to your personal goals through professional investment management.
  • Traditional brokerage services. We also assist clients in traditional brokerage services, offering access to institutional-caliber execution capabilities across many major asset classes such as equities, fixed income, foreign exchange, commodities, and derivatives.
  • Pre- and post-liquidity event strategies. We have guided a number of business owners and entrepreneurs through the structure and sale of their businesses. We know first-hand the importance of anticipatory and timely action. We also advise clients about business succession planning and governance.
  • Wealth planning. We are deliberate, methodical and analytical in our approach. We tackle large-scale wealth planning initiatives in a sequenced and logical manner, laying out a deliberate path toward pursuing each client’s objectives.
  • Customized credit. Clients look to us for assistance in financing marquis real estate acquisitions, as well as aircraft, marine vessels, art and other luxury goods. Our parent company Bank of America provides clients with a timely and responsive framework to negotiate customized lending on a client’s behalf.
  • Legacy design. From next-generation education and stewardship to large-scale philanthropy, we support clients in visualizing, advancing and confirming their long-term legacies. Our approach is collaborative, drawing on the advice and guidance of specialists, both within the firm and beyond.
*Some or all alternative investments may not be in the best interests for certain investors. Certain alternative investments carry significant risk and are not subject to the same regulatory oversight as mutual funds and other traditional investments. For these reasons, access to alternative investments may be limited to investors who are designated as sophisticated, high-net-worth investors.

Our Focus

We take great satisfaction in helping clients resolve issues and allay concerns. Some clients come to us with challenging situations that require intensive evaluation. For others, we help to anticipate potential hurdles, alerting them to potential issues that can be often be avoided through thoughtful planning. Our goal is the same: designing appropriate solutions that are personalized to each client’s situation.

We preserve the highest level of privacy, earning client trust through our judgment and discretion. We also look to add tangible value by broadening clients’ networks, connecting them to like-minded peers, so they can share best practices and ideas.

We see ourselves as privileged to serve as an extension of a client’s family, and we welcome high expectations and standards as we hold them ourselves.

Staying on Track

We understand that both your life and the financial markets can change over time. By checking in to discuss changes in your life and revisiting your financial approach, our goal is to help you stay on track to achieve what's most important to you.

Reviews to help you
stay on track

We’ll meet with you to review your goals and the progress you’ve made toward reaching them. We’ll also discuss any adjustments needed to your financial approach to help you stay on course.

    Changes in your life
    and to your goals

    Your life and goals change. As these changes occur, we can update your approach to reflect them.


    MyMerrill is your online destination for access to your financial information, secure communications, and a robust offering of tools and capabilities.

    Your advisor is a click away within our site or mobile apps

    You can manage account security with our customizable security capabilities such as touch ID, one time passcode, and other security features

    Access to your complete financial life is available with My Financial Picture, Merrill’s asset aggregation tool

      Let’s Have a Conversation

      Helping you reach your goals starts with getting to know you personally. Through understanding what matters most to you, together I can help you create a financial approach that reflects your personality. Only then can I offer an approach that is built around your life priorities and the advice you need to help you address fluctuations in the market and changes in your life. Let’s work together to help you achieve your goals.

      Why Merrill?

      As Merrill Lynch Wealth Management Advisors, we will sort through the financial complexities of your life, helping you build a customized investment approach to address your needs and pursue your goals.


      We put you first, every day.
      Learn more about the dedicated one-on-one relationship you can have with a Merrill Lynch Wealth Management Advisor.

      Anthem video thumb.jpg 
      Transcript of Video 

      No question too big or moment too small
      For every question you have, every decision you make and every answer you need, we are with you to listen and help guide you along the many paths your life can take. Watch this video to see some questions we can address together.

      The Power of the Right Advisor®
      Working with a dedicated Merrill advisor means you get personalized investment strategies from Merrill plus access to comprehensive financial solutions only Bank of America can deliver.

      Personalized advice from a dedicated financial advisor.

      We get to know you and your family, your financial situation and what matters most to you.

      A comprehensive approach, built around your life’s priorities.

      Drawing from our experience and the best thinking of Merrill, together we will design an approach that reflects your unique needs, priorities and financial situation.

      Adjusting your investment approach as your life and the markets change.

      We will work to help you stay on track, regardless of what the markets are doing.