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Ora DeMorrow CRPC CPFA

Ora DeMorrow, CPFA, CRPC

Senior Vice President
Senior Financial Advisor
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Merrill Lynch
Wealth Management

Understanding your life priorities is an important part of how I work with the clients I serve. It’s not just about markets and returns, it’s about what matters most to you. I welcome the opportunity to show you how we can work together to create a financial approach designed around you, your goals and your aspirations.

Profile

I would describe myself as driven and passionate. As a relationship person, my goal in life is to connect people to people to make everyone's life better. My dear friends become my clients, and my clients become my dear friends. That's how I live my life and lead my team. That personal relationship is so key.

I have a deep passion for finance and economics and have been an active personal investor throughout my career in business and high technology. I realized my dream to pursue work in finance when I rejoined Merrill Lynch Wealth Management in Colorado.

With 35 years of business experience, spanning from 20 years in corporate America to 14 years in the world of entrepreneurialism, start up business, finance and insurances, I have a broad knowledge base to draw from when working with my clients.

As a Merrill Senior Financial Advisor in Greenwood Village, CO, I serve affluent families and individuals, corporate executives and successful businesses who value the disciplined approach I bring to each relationship.

I believe that a successful wealth management strategy looks at all aspects of your life. By serving as your financial steward, I work to understand your situation, your needs, and what you want to accomplish, and will help you get there.


PREVIOUS EXPERIENCE

Strategic Liaison, IBM Corporation

CEO, ID Security Solutions

Property, Casualty, Life Agent, American Family Insurance

CEO, Foray Systems

Director, Strategic Partnerships & Business Dev, SecurWireless, Inc.

SVP, Business Dev, Ascentry Technologies, Inc.

VP Prof. Services & Exec Director, Conversay Corp.

|Prior to joining Merrill, Ora spent her career developing key channel and technology partner relationships that are critical to success in the high-tech communications industry, and building solid marketing programs for both large and small corporate entities.

Ms. DeMorrow was Owner of ID Security Solutions, a services company focused on protective and restorative identity theft and fraud solutions for individuals, small business, and corporate enterprise. Additionally, Ora worked as a Property, Casualty and Life insurance agent with American Family Insurance.

Ms. DeMorrow also founded Foray Systems, an independent consultancy focused on providing business, market, and corporate development assistance to small to medium sized high-tech firms. Foray Systems provided business development, strategic partnership, and marketing assistance to clients Nationwide, with a focus on Web based e-commerce, video, and auction platform applications.

DeMorrow holds a BS in Computer Science from the University of Maryland, with a minor in French. She holds one patent, four invention disclosures, and two inventions published related to speech recognition technology. She is based in Denver, CO where she lives with her husband, son, and step-daughter.

I follow the deep-seated Merrill tradition of participating in the communities we serve. This drives my interest in spending time volunteering with organizations in our community.

  • LANGUAGES

    English & French

  • EDUCATION

    University of Maryland

Professional Staff

Supported by the global resources of Merrill, my team is comprised of talented and experienced individuals committed to building strong client relationships based on trust and personalized service.

Where do we begin? It starts with you.

At Merrill Lynch Wealth Management, your financial advisor focuses on the things you care about most- family, goals and priorities - even as they change over the years.

Understanding Your Life

Approach

I begin every relationship with a conversation, helping you identify and prioritize which goals matter most to you. Whether it's transferring wealth to the next generation, customizing your financial approach to help you pursue your passions, or providing advice and guidance to help you stay informed, I start by listening to learn more about you and your family.

Drawing upon research in the field of behavioral finance, Merrill developed the Investment Personality Assessment to help me get to know you better as an investor and help you refine your investing preferences. Together, I can help customize your investment approach. Using an understanding of your priorities and investment personality as a foundation, I help you access the full breadth of resources from Bank of America’s banking products and services and Merrill’s investment insights to address all aspects of your financial life.

Capabilities

My process is designed to help deliver a customized, consistent experience to assist clients not only in wealth accumulation and preservation, but in areas that go beyond investments. My ability to provide access to the investment insights of Merrill, trust and fiduciary services from Bank of America Private Bank, and the banking convenience and lending solutions of Bank of America offers a way to help clients manage all of the pieces of their financial lives. I view myself as a financial resource, helping clients with potential solutions for transferring wealth to the younger generation.

Trust and fiduciary services are provided by Bank of America Private Bank, a division of Bank of America, N.A., Member FDIC, and a wholly owned subsidiary of Bank of America Corporation (“BofA Corp.”).

Focus On Individuals, Families and Small Businesses

I believe that financial success can be achieved when you’re able to make investment-related decisions and trade-offs that can help you reach personally meaningful goals. So whether you’re planning your retirement, saving to buy a home or fund a child’s education, I start by getting to know you and how you feel about the following seven life priorities.

  • Health: Managing healthcare expenses, now and in the future
  • Home: Upsizing, downsizing, remodeling or buying a vacation home
  • Family: Taking care of your family and other people in your life
  • Leisure: Spending your free time in meaningful ways
  • Giving: Volunteering, mentoring others and giving to charities
  • Work: Working in retirement, selling or starting a business
  • Finance: Bringing it all together and defining your financial goals

This material should be regarded as general or educational information on healthcare or Social Security considerations and is not intended to provide specific healthcare or social security advice. If you have questions regarding your particular situation, please contact your legal or tax advisor.

Your approach to investing

Drawing upon research in the field of behavioral finance, Merrill developed the Investment Personality Assessment to help us get to know you better as an investor and potentially help you refine your own investing preferences. By gaining a deeper understanding of how you think and feel about investing through this assessment, we can customize the financial approach we develop together to help you pursue what matters most to you. Our Investment Personality Assessment is one of the ways to help us get to know you - to understand your goals and priorities. These questions will help us provide you with additional insights and resources.

Understanding your goals and priorities

Your life and goals change. We have tools to help you keep track of these changes so they can be reflected in your financial approach.

Philosophy

I believe the best financial approach is the one that helps you pursue your goals. That's why, from the start, we talk about your aspirations and encourage you to ask questions about issues that matter most to you. Worried about managing future health care expenses? College on the horizon? Considering the sale of a business or purchase of a home? Preparing to pass your wealth to future generations? With access to the investment insights of Merrill and the banking convenience of Bank of America, I will work with you to develop an approach designed to help address your financial needs.

Welcome

My mission is to understand you and what matters most to you. To take the time, to ask hard, smart questions and to listen carefully, then to understand, in great detail, exactly where your wealth stands today, and where you’d like it to be tomorrow. I help you design and implement a customized wealth management approach that helps you and your family pursue your personal financial goals while helping manage investment risk. My wealth management approach is about using wealth to help turn goals into reality.

Staying on Track

We understand that both your life and the financial markets can change over time. By checking in to discuss changes in your life and revisiting your financial approach, our goal is to help you stay on track to achieve what's most important to you.



Reviews to help you
stay on track

We’ll meet with you to review your goals and the progress you’ve made toward reaching them. We’ll also discuss any adjustments needed to your financial approach to help you stay on course.



    Changes in your life
    and to your goals

    Your life and goals change. As these changes occur, we can update your approach to reflect them.

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      Let’s Have a Conversation

      Helping you reach your goals starts with getting to know you personally. Through understanding what matters most to you, together I can help you create a financial approach that reflects your personality. Only then can I offer an approach that is built around your life priorities and the advice you need to help you address fluctuations in the market and changes in your life. Let’s work together to help you achieve your goals.

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      No question too big or moment too small

      For every question you have, every decision you make and every answer you need, we are with you to listen and help guide you along the many paths your life can take. Watch this video to see some questions we can address together.

      Personalized advice from a dedicated financial advisor.

      We get to know you and your family, your financial situation and what matters most to you.

      A comprehensive approach, built around your life’s priorities.

      Drawing from our experience and the best thinking of Merrill, together we will design an approach that reflects your unique needs, priorities and financial situation.

      Adjusting your investment approach as your life and the markets change.

      We will work to help you stay on track, regardless of what the markets are doing.