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- Trust & Estate Planning Services4
- Education Funding1
With over 25 years spent in financial services, all with Merrill, Jennifer is passionate about using her energy and extensive knowledge to customize wealth management strategies for each client, based on a long list of criteria. Jennifer has been with Merrill since 1991, when she joined the firm in Denver as a retirement specialist. In 1995 Jennifer made the move back "home" and has been with Merrill in the Philadelphia area ever since.
Jennifer graduated from Rosemont College in 1990 with a Bachelor of Arts degree. A lifelong resident of Southeastern Pennsylvania, Jennifer lives today in Cochranville with her significant other Michael Woody (a retired Army Ranger) and his son Anthony. She understood the holistic aspect of her job as an financial advisor early in her career. For that reason she studied for (and passed on the first attempt) the CERTIFIED FINANCIAL PLANNER certification in 2006 and followed that up with the Certified Private Wealth Advisor certification offered through the Investments & Wealth Institute™ in 2012.
When she's not studying for her next financial certification Jennifer competes her horses in equestrian events. A firm believer in giving back to the community and people that have given her so much, Jennifer shares her good fortune and insights - working and contributing to various charities.
Because Jennifer works mostly with families who have inherited wealth, and by being an active listener, she has come to understand that often the most important piece of the financial picture is not just the performance. For these families who watched their parents and grandparents work (and sell) the family farm or family business, many times it is more important to be good stewards of the family assets. The inheritors view the money as something that they can use for now, but the ultimate goal is to move it to their children and grandchildren. Jennifer can proudly state that she is helping the 4th generation of three family trees and the 2nd or 3rd generation of upwards of 10 family trees. Those conversations are not about performance. They are about good stewardship and how to transfer funds to the next generation.
Jennifer works to make sure all of the companies recommended in her portfolios reach strict Environmental, Social and Governance guidelines. Studies show that companies that consider these guidelines as part of the company culture historically have a higher risk/reward ratio than those that don’t. She also stays forward looking and one of the strictest criteria in her portfolio constructions includes the question “is this company involved in where we are going (which makes it a buy), or stuck in where we’ve been (which makes it a sell)”?
As Jennifer watched her stepchildren and their friends transition from high school and early college students it was apparent to her how important the summer and school break internships could be on a resume. For that reason, she decided to always offer a part time position to an interested college junior or senior. Recently she and Aaron have been fortunate enough to have students from Temple, Goldey-Beacom, and Rowan bring their energy, freshness and new viewpoint to the Team.
*Impact investing and/or Environmental Social Governance (ESG) investing has certain risks based on the fact that ESG criteria excludes securities of certain issuers for nonfinancial reasons and therefore, investors may forgo some market opportunities and the universe of investments available will be smaller.
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1 Investment products are offered by Merrill Lynch, Pierce, Fenner & Smith Incorporated.
2 Banking, mortgage and home equity products offered by Bank of America, N.A.
3 Insurance and annuity products offered through Merrill Lynch Life Agency Inc.
4 Trust and fiduciary services are provided by Bank of America Private Bank.
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