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Frank A Perez

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Profile

A son of Cuban immigrants, Frank remembers growing up surrounded by smart, hard-working entrepreneurs and dedicated professionals, many of whom became affluent. Through his studies and early work experiences, he understood that without the benefit of good financial advice, many of these successful people were unable to reach their full economic potential. Vowing to help people avoid the financial mistakes of their parents’ generation, Frank became a Merrill Financial Advisor to help them plan for the important financial goals they have in life, including their retirement, and transitioning wealth to the next generation.

 

Connecting with people and getting to know them personally in order to help them organize their financial life is one of Frank’s passions. Many people come to him with experience managing their own investments. Fewer have taken the planning steps that Merrill and Frank believe should come first.  Frank focuses on helping you define and prioritize your goals, and connecting them to a financial strategy that can be customized for you.

 

Frank is deeply committed to drawing on his experience to help you with virtually every financial challenge you face. Using the broad investing resources of Merrill, he can assist with potential solutions for retirement income planning, education funding and other lifestyle needs, as well as access to the banking convenience and lending solutions of Bank of America. Frank can also assist you with a variety of insurance solutions to help you address personal and family needs. This comprehensive approach to wealth management is designed to help your financial life run smoothly and efficiently.

 

He graduated Cum Laude from Florida International University with a Bachelor’s degree with a double major in Finance and International Business and received his Master’s degree in Finance from Florida International University. Prior to joining Merrill in 2016, he worked as a registered team leader and financial relationship consultant for 3 years with Regions Bank. Outside of the office, Frank spends his time with his wife and three children. He is fully bilingual in English and Spanish.

  • LANGUAGES

    English & Spanish

  • EDUCATION

    Florida International University

Where do we begin? It starts with you.

At Merrill Lynch Wealth Management, your financial advisor focuses on the things you care about most- family, goals and priorities - even as they change over the years.

Understanding Your Life

Welcome

When you’ve achieved a certain level of financial success, you may feel an increased desire to address the needs of people important to you.  It can also be an opportunity to transition from do-it-yourself financial management to the breadth of services that an experienced financial advisor can offer.


Frank works with a wide range of individuals and families who want to bring greater organization to their financial lives. By offering an integrated approach to wealth management, Frank helps bring structure to help you plan for your financial goals. His approach is not intended to offer a quick fix to managing your own investments. Rather, Frank takes the time, however long you may need, to focus on understanding and prioritizing your goals. With those insights, he can work together with you, to help design the right approach to assist you in pursuing each of your goals

Philosophy

Frank strives to take a 360-degree view of your financial needs. By listening carefully to your life’s priorities he can help you design a financial strategy to reflect multiple needs. With more than 7 years of combined experience in the financial services industry with Bank of America, Merrill and Regions Bank, Frank is passionate about all the resources and capabilities at his disposal to help you address the changing needs of your family and the people you love.

 

He also believes that your financial approach is only as good as your commitment to follow it. Frank draws on his education and career experience to help explain your strategy in simple terms. He strives to be straight with you, careful not to sugar coat the steps you may need to take to pursue your goals.

Approach

I begin every relationship with a conversation, helping you identify and prioritize which goals matter most to you. Whether it's transferring wealth to the next generation, customizing your financial approach to help you pursue your passions, or providing advice and guidance to help you stay informed, I start by listening to learn more about you and your family.

Drawing upon research in the field of behavioral finance, Merrill developed the Investment Personality Assessment to help me get to know you better as an investor and help you refine your investing preferences. Together, I can help customize your investment approach. Using an understanding of your priorities and investment personality as a foundation, I help you access the full breadth of resources from Bank of America’s banking products and services and Merrill’s investment insights to address all aspects of your financial life.

Capabilities

My  process is designed to help deliver a customized, consistent experience to assist clients not only in wealth accumulation and preservation, but in areas that go beyond investments. My ability to provide access to the investment insights of Merrill, trust and fiduciary services from Bank of America Private Bank, and the banking convenience and lending solutions of Bank of America offers a way to help clients manage all of the pieces of their financial lives. I view myself as a financial resource, helping clients with potential solutions for transferring wealth to the younger generation.

Focus On Individuals and Families

I can offer advice and guidance designed to assist you in making investment-related decisions and trade-offs that can help you reach personally meaningful goals.  So whether you’re planning your retirement, saving to buy a home or fund a child’s education, I’ll start by getting to know you and how you feel about the following seven life priorities.:

  • Health: Managing healthcare expenses, now and in the future
  • Home: Upsizing, downsizing, remodeling or buying a vacation home
  • Family: Taking care of your family and other people in your life
  • Leisure: Spending your free time in meaningful ways
  • Giving: Volunteering, mentoring others and giving to charities
  • Work: Working in retirement, selling or starting a business
  • Finance: Bringing it all together and defining your financial goals

 

Your approach to investing

Drawing upon research in the field of behavioral finance, Merrill developed the Investment Personality Assessment to help us get to know you better as an investor and potentially help you refine your own investing preferences. By gaining a deeper understanding of how you think and feel about investing through this assessment, we can customize the financial approach we develop together to help you pursue what matters most to you. Our Investment Personality Assessment is one of the ways to help us get to know you - to understand your goals and priorities. These questions will give you a sense of the full assessment and help us provide you with additional insights and resources.

Understanding your goals and priorities

Your life and goals change. We have tools to help you keep track of these changes so they can be reflected in your financial approach.

Your Financial Approach

We offer you access to the investing insights of Merrill, trust and fiduciary services from Bank of America Private Bank, and the banking convenience of Bank of America to help you pursue your goals. We will work to help you stay on track, regardless of what the markets are doing.

FAMILY
Taking care of your family and other people in your life
  • Trust & Estate Planning Services4
  • Education Funding1
  • Insurance3
HEALTH
Planning for healthcare expenses now and in the future
  • Long-term Care Insurance3
  • Health Savings Account2
  • Disability Insurance3
HOME
Upsizing, downsizing, remodeling or buying a vacation home
  • Home Loans2
  • Home Equity Lines of Credit2
  • Securities-Based Lending2
  • Credit Cards2
WORK
Working in retirement, selling or starting a business
  • Bank of America Business Banking2
  • Exchange Funds1
  • Concentrated Stock Management1
  • Succession Planning1
LEISURE
Spending your free time in meaningful ways
  • Credit Cards2
  • Securities-Based Lending2
  • Structured Lending2
GIVING
Volunteering, mentoring others and giving to charities
  • Donor-Advised Funds4
  • Private Foundations4
  • Charitable Trusts4
FINANCE
Using your finances to bring it all together
  • Merrill Investment Accounts1
  • Investment Advisory Accounts1
  • Alternative Investments1
  • Exchange-Traded Funds1
  • Mutual Funds1
  • Closed-end Funds1
  • Fixed Income Products1
  • Options1
  • Annuities3
  • Impact Portfolios1
  • Market-Linked Investments1
  • Securities-Based Lending2
  • Margin1
  • Home Loans2
  • Bank of America Checking and Savings Accounts2
  • Credit Cards2
  • Online Account Access1,2

1 Investment products are offered by Merrill Lynch, Pierce, Fenner & Smith Incorporated.
2 Banking, mortgage and home equity products offered by Bank of America, N.A.
3 Insurance and annuity products offered through Merrill Lynch Life Agency Inc.
4 Trust and fiduciary services are provided by Bank of America Private Bank.

Staying on Track

We understand that both your life and the financial markets can change over time. By periodically checking in to discuss changes in your life and revisiting your financial approach, our goal is to help you stay on track to achieve what's most important to you.


Periodic reviews to help you
stay on track

We’ll meet with you to review your goals and the progress you’ve made toward reaching them. We’ll also discuss any adjustments needed to your financial approach to help you stay on course.


    Monitoring changes in your life
    and to your goals

    Your life and goals change. As these changes occur, we can update your approach to reflect them.

    Wealth Management Your Way

    MyMerrill is your online destination for access to your financial information, secure communications, and a robust offering of tools and capabilities.

    Your advisor is a click away within our site or mobile apps

    You can manage account security with our customizable security capabilities such as touch ID, one time passcode, and other security features

    Access to your complete financial life is available with My Financial Picture, Merrill’s asset aggregation tool

      Let’s Have a Conversation

      Helping you reach your goals starts with getting to know you personally. Through understanding what matters most to you, together I can help you create a financial approach that reflects your personality. Only then can I offer an approach that is built around your life priorities and the advice you need to help you address fluctuations in the market and changes in your life. Let’s work together to help you achieve your goals.

      Why Merrill?

      As Merrill Lynch Wealth Management Advisors, we will sort through the financial complexities of your life, helping you build a customized investment approach to address your needs and pursue your goals.


      Merrill_Capabilities_Brochure.png  

      We put you first, every day.
      Learn more about the dedicated one-on-one relationship you can have with a Merrill Lynch Wealth Management Advisor.

      Personalized advice from a dedicated financial advisor.

      We get to know you and your family, your financial situation and what matters most to you.

      A comprehensive approach, built around your life’s priorities.

      Drawing from our experience and the best thinking of Merrill, together we will design an approach that reflects your unique needs, priorities and financial situation.

      Adjusting your investment approach as your life and the markets change.

      We will work to help you stay on track, regardless of what the markets are doing.