What We Believe

At The Verschuur/Iyer Group, we are inspired to give clients a level of certainty (rather than fear). When a client smiles and realizes that he or she will likely have enough money to satisfy a cherished goal, we share their optimism and joy.

Given the ambitious nature of clients, we focus on helping them pursue paths that may be uncommon – but ones that bring meaning to their years of hard work. We recognize that new opportunities and obstacles will invariably present themselves. That’s why we speak with clients regularly, not when the calendar tells us to. We also believe:

• Clients’ goals act as our compass in directing the strategies we create. It’s important that we help clients identify and clearly articulate what they envision (for themselves and those they love). Our effectiveness hinges, to a significant extent, on showing clients what they need to save and the risk they need to take – to put goals within reach.

• In addition to taking careful measure of a client – their wealth and attitude toward wealth – we evaluate our performance, by asking ourselves questions that remind us of our commitment to clients: “Are we doing everything possible to help enhance and preserve the quality of clients’ lives and lifestyles? How can we best fulfill the responsibility we believe we have to client families – and the trust they place in us?”

• Clients are drawn to our ability to deliver goals-based investing, a seasoned perspective on market behavior, and genuine care and integrity. Clients’ referrals tell us they’re pleased with the experience.

• We manage investment risk first and growth second. As highly skilled, long-term investors, we use the firm’s exceptional research and models. We manage risk by diversifying across asset classes, rebalancing in a disciplined manner, and aiming for tax efficiencies. We also think it’s critical to engage with each spouse, their growing children and their adult children.

Focus On Individuals, Families and Small Businesses

We believe that financial success can be achieved when you’re able to make investment-related decisions and trade-offs that can help you reach personally meaningful goals. So whether you’re planning your retirement, saving to buy a home or fund a child’s education, We start by getting to know you and how you feel about the following seven life priorities.

• Health: Managing healthcare expenses, now and in the future
• Home: Upsizing, downsizing, remodeling or buying a vacation home
• Family: Taking care of your family and other people in your life
• Leisure: Spending your free time in meaningful ways
• Giving: Volunteering, mentoring others and giving to charities
• Work: Working in retirement, selling or starting a business
• Finance: Bringing it all together and defining your financial goals

This material should be regarded as general or educational information on healthcare or Social Security considerations and is not intended to provide specific healthcare or social security advice. If you have questions regarding your particular situation, please contact your legal or tax advisor.

What we Believe

At The Verschuur/Iyer Group, we are inspired to give clients a level of certainty (rather than fear). When a client smiles and realizes that he or she will likely have enough money to satisfy a cherished goal, we share their optimism and joy.

Given the ambitious nature of clients, we focus on helping them pursue paths that may be uncommon – but ones that bring meaning to their years of hard work. We recognize that new opportunities and obstacles will invariably present themselves. That’s why we speak with clients regularly, not when the calendar tells us to. We also believe:

• Clients’ goals act as our compass in directing the strategies we create. It’s important that we help clients identify and clearly articulate what they envision (for themselves and those they love). Our effectiveness hinges, to a significant extent, on showing clients what they need to save and the risk they need to take – to put goals within reach.

• In addition to taking careful measure of a client – their wealth and attitude toward wealth – we evaluate our performance, by asking ourselves questions that remind us of our commitment to clients: “Are we doing everything possible to help enhance and preserve the quality of clients’ lives and lifestyles? How can we best fulfill the responsibility we believe we have to client families – and the trust they place in us?”

• Clients are drawn to our ability to deliver goals-based investing, a seasoned perspective on market behavior, and genuine care and integrity. Clients’ referrals tell us they’re pleased with the experience.

• We manage investment risk first and growth second. As highly skilled, long-term investors, we use the firm’s exceptional research and models. We manage risk by diversifying across asset classes, rebalancing in a disciplined manner, and aiming for tax efficiencies. We also think it’s critical to engage with each spouse, their growing children and their adult children.

Approach

We begin every relationship with a conversation, helping you identify and prioritize which goals matter most to you. Whether it's transferring wealth to the next generation, customizing your financial approach to help you pursue your passions, or providing advice and guidance to help you stay informed, we start by listening to learn more about you and your family.

Drawing upon research in the field of behavioral finance, Merrill developed the Investment Personality Assessment to help us get to know you better as an investor and help you refine your investing preferences. Together, we can help customize your investment approach. Using an understanding of your priorities and investment personality as a foundation, we help you access the full breadth of resources from Bank of America’s banking products and services and Merrill’s investment insights to address all aspects of your financial life.