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Profile

Rob has been in the financial services industry since 1996 and joined Merrill Lynch Wealth Management in 2012.  His practice focuses on addressing the diverse goals associated with managing the wealth and finances of affluent families, Wall Street professionals (private equity, venture capital, hedge fund, asset management), physicians, business owners, entrepreneurs and retirees as they pursue their financial objectives and aspirations.  He works with each client to maximize their financial situation by developing highly customized investment strategies, providing access to credit and lending, mitigating taxes and helping to ensure their assets are preserved. 

Rob has always been committed to staying at the forefront of the industry by obtaining continuing education and pursuing various industry specific designations.  He is a CERTIFIED FINANCIAL PLANNER™ certificant and holds the CRPC, CPFA and RAFA designations.  As a Senior Portfolio Advisor, he can help clients pursue their objectives by managing on a discretionary basis custom investment strategies, selecting from a wide range of Merrill model portfolios and third-party investment strategies. Rob obtained his bachelor’s degree in Economics from Rutgers College, New Brunswick, N.J. and is a graduate of Christian Brothers Academy, Lincroft, N.J.

Using his extensive investment experience and leveraging the platform of Merrill, Rob is able to offer a wide range of investment strategies including equities, fixed income, alternative investments, options, ETFs and other types of investments. He also offers customized lending solutions and home mortgages through Bank of America.

Rob and his wife, Mary Ellen, live in Middletown, N.J. with their daughter and are active members in St. Leo the Great Church. They are also passionate about supporting various charitable organizations in the community to support the welfare of children.



NMLS# - 1041794

Merrill, its affiliates, and financial advisors do not provide legal, tax, or accounting advice. You should consult your legal and/or tax advisors before making any financial decisions.

Options involve risk and are not suitable for all investors. Before engaging in the purchase or sale of options, investors should understand the nature of and extent of their rights and obligations and be aware of the risks involved in investing with options. Prior to buying or selling an option, clients must receive the options disclosure document Characteristics and Risks of Standardized Options. This document is available by contacting your Merrill Lynch Financial Advisor.
Some or all alternative investments may not be in the best interests for certain investors. Certain alternative investments carry significant risk and are not subject to the same regulatory oversight as mutual funds and other traditional investments. For these reasons, access to alternative investments may be limited to investors who are designated as sophisticated, high-net-worth investors.

    Additional Resources

    The following specialists do not make securities recommendations. Please contact your Merrill Lynch Wealth Management Advisor if you have questions about how a specialist might be able to assist you.

    Jennifer Bentley

    Wealth Management Banking Specialist

    Merrill

    Natalie De La Calle

    Alternative Investments Regional Specialist

    Bank of America, N.A.

    Where do we begin? It starts with you.

    At Merrill Lynch Wealth Management, your financial advisor focuses on the things you care about most- family, goals and priorities - even as they change over the years.

    Understanding Your Life

    Welcome

    We place the investor at the center of the wealth management process—while maintaining a market focus.  We enjoy helping high-net-worth individuals and business owners through difficult transitions and decisions that occur in their lives.  We start with a conversation, building a foundation that helps us understand your risk tolerance, time horizon, liquidity needs, priorities and unique financial concerns. From there, disciplined wealth management strategies can be customized, drawing upon the investment insights of Merrill and with access to the banking capabilities of Bank of America.  As your life and the markets change, we will meet to track and adjust your strategy, as needed.

    Philosophy

    Life is always changing and growing more complex.  The needs and priorities that are specific to your family, work, health and home are continuously evolving.  Because your finances are so deeply connected with the rest of your life, you need strategies that are customized to your personal situation.  For those individuals who are accustomed to managing their own wealth, you may find value in having a relationship with someone who understands your unique priorities and who has the experience, knowledge and resources to help you make more informed decisions.

    Approach

    Every relationship begins with a conversation, helping you identify and prioritize which goals matter most to you. Whether it's transferring wealth to the next generation, customizing your financial approach to help you pursue your passions, or providing advice and guidance to help you stay informed, I start by listening to learn more about you and your family.

    Your approach to investing

    Drawing upon research in the field of behavioral finance, Merrill developed the Investment Personality Assessment to help us get to know you better as an investor and potentially help you refine your own investing preferences. By gaining a deeper understanding of how you think and feel about investing through this assessment, we can customize the financial approach we develop together to help you pursue what matters most to you. Our Investment Personality Assessment is one of the ways to help us get to know you - to understand your goals and priorities. These questions will help us provide you with additional insights and resources.

    Understanding your goals and priorities

    Your life and goals change. We have tools to help you keep track of these changes so they can be reflected in your financial approach.

    Capabilities

    Merrill’s process is designed to help deliver a customized, comprehensive experience to assist you not only in wealth accumulation and preservation, but in areas that go beyond investments. Providing you with access to the investment insights of Merrill, trust and fiduciary services from Bank of America Private Bank, and the banking and lending solutions of Bank of America offers a way to help you manage all of the pieces of your financial life. Working one-on-one with a Merrill advisor means you have a single point of contact to help you with potential strategies for transferring wealth to the younger generation.

    Focus On High-Net-Worth Individuals and Families

    Great wealth is not an end in itself. It is a way by which you can decide what you want to accomplish and with whom you wish to collaborate to pursue your goals. Our team is highly experienced about the challenges faced by individuals with substantial wealth.

    A limited client base helps ensure that substantial time and energy can be devoted to assessing and tailoring individual strategies for you. It also allows the team to be responsive to your personal goals and focus on those services that contribute to simplifying your financial life. We believe the value delivered to you reaches well beyond investment management; it extends to the advice and guidance that may be of assistance in nearly every aspect of your financial life.

    This material should be regarded as general or educational information on healthcare or Social Security considerations and is not intended to provide specific healthcare or social security advice. If you have questions regarding your particular situation, please contact your legal or tax advisor.

    Staying on Track

    We understand that both your life and the financial markets can change over time. By checking in to discuss changes in your life and revisiting your financial approach, our goal is to help you stay on track to achieve what's most important to you.



    Reviews to help you
    stay on track

    We’ll meet with you to review your goals and the progress you’ve made toward reaching them. We’ll also discuss any adjustments needed to your financial approach to help you stay on course.



      Changes in your life
      and to your goals

      Your life and goals change. As these changes occur, we can update your approach to reflect them.

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        Let’s Have a Conversation

        Helping you reach your goals starts with getting to know you personally. Through understanding what matters most to you, together I can help you create a financial approach that reflects your personality. Only then can I offer an approach that is built around your life priorities and the advice you need to help you address fluctuations in the market and changes in your life. Let’s work together to help you achieve your goals.

        Why Merrill?

        As Merrill Lynch Wealth Management Advisors, we will sort through the financial complexities of your life, helping you build a customized investment approach to address your needs and pursue your goals.


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        We put you first, every day.
        Learn more about the dedicated one-on-one relationship you can have with a Merrill Lynch Wealth Management Advisor.

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        Transcript of Video 

        No question too big or moment too small
        For every question you have, every decision you make and every answer you need, we are with you to listen and help guide you along the many paths your life can take. Watch this video to see some questions we can address together.


        The Power of the Right Advisor®
        Working with a dedicated Merrill advisor means you get personalized investment strategies from Merrill plus access to comprehensive financial solutions only Bank of America can deliver.

        Personalized advice from a dedicated financial advisor.

        We get to know you and your family, your financial situation and what matters most to you.

        A comprehensive approach, built around your life’s priorities.

        Drawing from our experience and the best thinking of Merrill, together we will design an approach that reflects your unique needs, priorities and financial situation.

        Adjusting your investment approach as your life and the markets change.

        We will work to help you stay on track, regardless of what the markets are doing.