Investing: Where do I even start?

In this #WomenInvested Meet Up, hear tips on how to begin your investing journey – or take it to the next level

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Kate O'Dell Bailey Profile Photo


Kathryn(Kate)O'Dell Bailey, CRPC™, CRPS™, ADPA™,CPFA®
Vice President
Senior Financial Advisor
Portfolio Advisor

Merrill Lynch Wealth Management
Tallan Financial Center
Two Union Square, Suite 400
Chattanooga, Tennessee 37402
Direct:423 752 3638
Toll Free:800 284 4548
Fax:423 933 2397

     Katie joined Merrill Lynch Wealth Management in 2006 after a 20-year career in asset management and entrepreneurship. Her mission is to execute strategies for individuals, businesses, and families to preserve and grow their assets. She builds strong client relationships based on proven strategies, sound advice and hands on service.
     Part of helping clients clarify their financial vision is creating a goals based wealth management plan that will help them achieve their goals. As part of this process, Katie taps into the financial tools and resources of Merrill to help design the most appropriate strategies for clients. She gets to know the client, family, friends, children and siblings to get a complete picture of the financial circumstances.
      A competitive athlete, Katie has held a national ranking in tennis. She is Mom to two young adults and several pets. She is originally from Tennessee but enjoys traveling. She remains an avid tennis player and served on the Chattanooga Tennis Foundation Board of Directors. She graduated from Mercer University with a Bachelor’s degree in Business Administration and earned an MBA from the University of Tennessee. She also holds a Chartered Retirement Planning Counselor designation, Accredited Domestic Partnership Advisor designation, the Chartered Retirement Plans Specialist designation, and the Certified Plan Fiduciary Advisor Designation.

Customized Strategies Tailored for You

As an experienced professional in the financial services industry, She takes pride in listening to clients carefully and creating strategies customized to their vision. She serves a select group that includes professionals, business owners, families in transition, trustees and beneficiaries, and retirees. Each client is different, and the relationships she builds are based on the respect she has for their individual financial circumstances.

Her investing philosophy is to position clients for both the short and long term. With reviews and frequent client contact, adjustments are made when changes demand it, to keep a portfolio aligned with evolving needs.
Knowing that clients rely so deeply on their savings to fund educations for their children, or to retire comfortably when the time comes, She puts in the time required to seek out opportunities that move clients closer to their goals.

She is prepared to spend time to help determine which financial services and capital strategies benefit clients the most. Many of her clients are in transition—retirees, career changes, divorcees, widows and inheritors. She strives to serve each one with attention, sensitivity and discretion. She uses her extensive experience to offer strategies for clients needing to grow assets or create a cash flow from existing assets. As many clients reach the stage where they want their adult children involved, she can coordinate the needs of these multigenerational relationships, providing continuity for families. She continues to build a business based on candid, caring communication, and personalized strategies.

She helps clients by keeping you invested during times of volatility, creating effective asset allocation models, helping to liquidate investments in retirement efficiently.

She gives advice about commercial and residential lending(NMLS 590295),employee benefits, credit and debt, insurance and estate planning services. If it has to do with money and how to make more of it, keep more of it or spend it down, that's what she strives to do for clients.

When you have a situation in your life that has to do with wealth and how to use it, you need a trusted advisor. She would like to discuss the opportunity to fill that role for you and your family.

When is the best time to talk with Katie ........ yesterday.

She looks forward to your call.

Asset allocation does not ensure profit or protect against loss in declining markets.
Merrill, its affiliates, and financial advisors do not provide legal, tax, or accounting advice. You should consult your legal and/or tax advisors before making any financial decisions..

Banking and lending products and services provided by Bank of America,N.A.

I follow the deep-seated Merrill tradition of participating in the communities we serve. This drives my interest in spending time volunteering with organizations in our community.


    Girls Preparatory School

    Mercer University

    University of Tennessee System

Professional Staff

Supported by the global resources of Merrill, my team is comprised of talented and experienced individuals committed to building strong client relationships based on trust and personalized service.

Where do we begin? It starts with you.

At Merrill Lynch Wealth Management, your financial advisor focuses on the things you care about most- family, goals and priorities - even as they change over the years.

Understanding Your Life


As a Merrill advisor, I offer advice and guidance based on you and your family's goals and priorities. We put you at the center of our focus -- not the markets -- so you can better understand the pros and cons of every decision you make. As your needs or market conditions change, I can work together with you to adjust your plan as needed.

Women Investors

Women today are living longer, spending more years in retirement, and facing higher healthcare costs than in previous generations. These challenges are further amplified because of the dual roles they take on as wage earners and caregivers for children or aging family members. However, with rising education levels, increased participation in the workforce, and escalating incomes, women’s participation in their business and family financial matters continues to grow.

I am passionate about helping women, most of whom will take full responsibility for their finances at some point in their lives—as business owners, professionals, after divorce, or as widows, successfully navigate these challenges and take charge of their financial well-being. With a deep appreciation of their unique perspectives, I take the time to understand their personal and financial goals, appreciate their unique perspectives, and can offer strategies to help them take greater control of their long-term financial success.

Small Business Owners

As a former entrepreneur, I understand that planning is the key to running a successful company. Owning a private business can raise a myriad of emotional and financial issues. I’m committed to guiding you in building wealth management strategies designed to capitalize on the financial success of your business and support you and your family for generations to come.

Whether you’re in the growth stages of entrepreneurship or have a mature business that you hope to sell or pass on to your heirs, I offer a wide array of services that address the full life cycle of your business, including:


·         Portfolio strategies

·         Risk management

·         Retirement benefit plan services

·         Insurance

·         Business continuation and succession planning

·         Tax minimization strategies

·         Cash, liability management, and credit and lending solutions through Bank of America

Staying on Track

We understand that both your life and the financial markets can change over time. By checking in to discuss changes in your life and revisiting your financial approach, our goal is to help you stay on track to achieve what's most important to you.

Reviews to help you
stay on track

We’ll meet with you to review your goals and the progress you’ve made toward reaching them. We’ll also discuss any adjustments needed to your financial approach to help you stay on course.

    Changes in your life
    and to your goals

    Your life and goals change. As these changes occur, we can update your approach to reflect them.


    MyMerrill is your online destination for access to your financial information, secure communications, and a robust offering of tools and capabilities.

    Your advisor is a click away within our site or mobile apps

    You can manage account security with our customizable security capabilities such as touch ID, one time passcode, and other security features

    Access to your complete financial life is available with My Financial Picture, Merrill’s asset aggregation tool

      Let’s Have a Conversation

      We believe there is no substitute for having a relationship with a team of Merrill Lynch Wealth Management Advisors committed to your needs, who can leverage the investment insights of Merrill and offer access to the banking convenience of Bank of America to help clients navigate the financial and economic landscapes. Let’s work together to help you pursue your goals.

      Why Merrill?

      As Merrill Lynch Wealth Management Advisors, we will sort through the financial complexities of your life, helping you build a customized investment approach to address your needs and pursue your goals.


      We put you first, every day.
      Learn more about the dedicated one-on-one relationship you can have with a Merrill Lynch Wealth Management Advisor.

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      Transcript of Video 

      No question too big or moment too small
      For every question you have, every decision you make and every answer you need, we are with you to listen and help guide you along the many paths your life can take. Watch this video to see some questions we can address together.

      The Power of the Right Advisor®
      Working with a dedicated Merrill advisor means you get personalized investment strategies from Merrill plus access to comprehensive financial solutions only Bank of America can deliver.

      Personalized advice from a dedicated financial advisor.

      We get to know you and your family, your financial situation and what matters most to you.

      A comprehensive approach, built around your life’s priorities.

      Drawing from our experience and the best thinking of Merrill, together we will design an approach that reflects your unique needs, priorities and financial situation.

      Adjusting your investment approach as your life and the markets change.

      We will work to help you stay on track, regardless of what the markets are doing.